by Linda

Our Urban brands are sisters. Yes, Urban Skin Studio gave birth to a new brand by the name of Urban Style Studio in 2021. Urban Skin Studio was originally established in 1994 when our leading lady, Linda Viljoen, started her beauty salon. Urban Skin Studio was rebranded in 2019 to the name it has today but Linda felt that her dreams were not yet complete.

Linda stands for all things beauty, and after much deliberation she decided to launch Urban Style Studio. This happened once she sent out her first set of dresses and got some show-stopping reviews.

Urban Style Studio is centered around her passion for sewing and versatile style and she is proud to admit that she may be her own best customer.

Linda’s urban brands work together. Their concept is simple. There is nothing more refreshing than beautiful clean skin after a hydrating facial and some classic, neatly manicured nails; but something was missing. This missing item happened to be a gorgeous, patterned garment. Fit to perfection.

It’s a recipe for success !